"Quality starts with all of us." - René Bohren, Global Head Corporate Quality Management System at Philip Morris International (PMI)

PMI is on a journey to deliver a smoke-free future - the biggest shift in their business ever. That also requires a completely revamped approach to quality - from being perceived as a hindrance to shifting into a powerful enabler for achieving their business goals. The PMI Quality team successfully masters that.

Watch this video and learn how PMI has:

• Created a globally-accessible eQMS platform
• Unified processes across business areas and product categories
• Established a continuous improvement mindset that empowers transformation at scale
• Valued a close collaboration between Quality and IT