Yanyan Huang, Global VP of Quality and Food Safety at ADM, discusses how quality and food safety is moving from lagging indicators to a predictive future. She explains how digitalization has streamlined root cause analysis, delivering measurable business value and strengthening customer trust and brand reputation by significantly reducing complaints.

Key Takeaways:

• Measurable Efficiency Gains: Discover how using digital tools like Veeva cut root cause analysis time.
• Brand Reputation and Trust: Learn how reducing customer complaints through digitalization directly improves customer trust and solidifies brand reputation for B2B suppliers.
• Gaining Executive Buy-in: Hear how quality leaders can translate operational efficiencies into quantifiable metrics to present to senior leadership.